Privacy Policy 

(Last updated: December 22, 2021)

This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.

We use Your Personal data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy. 

Interpretation and Definitions

Interpretation

The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.

Definitions

For the purposes of this Privacy Policy:

  • Account means a unique account created for You to access our Service or parts of our Service.
  • Affiliate means an entity that controls, is controlled by or is under common control with a party, where "control" means ownership of 50% or more of the shares, equity interest or other securities entitled to vote for election of directors or other managing authority.
  • Application means the software program provided by the Company downloaded by You on any electronic device, named CKS Mobile App
  • Company (referred to as either "the Company", "We", "Us" or "Our" in this Agreement) refers to Chua Kah Seng Supermarket Sdn Bhd, Grand Plaza Millennium, Jalan Penampang Bypass, 88300 Penampang.
  • Country refers to: Malaysia
  • Device means any device that can access the Service such as a computer, a cellphone or a digital tablet.
  • Personal Data is any information that relates to an identified or identifiable individual.
  • Service refers to the Application.
  • Service Provider means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service or to assist the Company in analyzing how the Service is used.
  • Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).
  • You means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.

Collecting and Using Your Personal Data

Types of Data Collected

Personal Data

While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include, but is not limited to:

  • First name and last name
  • Document ID
  • Email address
  • Phone number
  • Usage Data

Usage Data

Usage Data is collected automatically when using the Service.

Usage Data may include information such as Your Device's Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

When You access the Service by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.

We may also collect information that Your browser sends whenever You visit our Service or when You access the Service by or through a mobile device.

Use of Your Personal Data

The Company may use Personal Data for the following purposes:

To provide and maintain our Service, including to monitor the usage of our Service.

To manage Your Account: to manage Your registration as a user of the Service. The Personal Data You provide can give You access to different functionalities of the Service that are available to You as a registered user.

For the performance of a contract: the development, compliance and undertaking of the purchase contract for the products, items or services You have purchased or of any other contract with Us through the Service.

To contact You: To contact You by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application's push notifications regarding updates or informative communications related to the functionalities, products or contracted services, including the security updates, when necessary or reasonable for their implementation.

To provide You with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless You have opted not to receive such information.

To manage Your requests: To attend and manage Your requests to Us.

For business transfers: We may use Your information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Data held by Us about our Service users is among the assets transferred.

For other purposes: We may use Your information for other purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns and to evaluate and improve our Service, products, services, marketing 

and your experience.

We may share Your personal information in the following situations:

  • With Service Providers: We may share Your personal information with Service Providers to monitor and analyze the use of our Service, to contact You.
  • For business transfers: We may share or transfer Your personal information in connection with, or during negotiations of, any merger, sale of Company assets, financing, or acquisition of all or a portion of Our business to another company.
  • With Affiliates: We may share Your information with Our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include Our parent company and any other subsidiaries, joint venture partners or other companies that We control or that are under common control with Us.
  • With business partners: We may share Your information with Our business partners to offer You certain products, services or promotions.
  • With other users: when You share personal information or otherwise interact in the public areas with other users, such information may be viewed by all users and may be publicly distributed outside.
  • With Your consent: We may disclose Your personal information for any other purpose with Your consent.

Retention of Your Personal Data

The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer time periods.

Transfer of Your Personal Data

Your information, including Personal Data, is processed at the Company's operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of Your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from Your jurisdiction.

Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer.

The Company will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of Your data and other personal information.

Disclosure of Your Personal Data

Business Transactions

If the Company is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.

Law enforcement

Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).

Other legal requirements

The Company may disclose Your Personal Data in the good faith belief that such action is necessary to:

  • Comply with a legal obligation
  • Protect and defend the rights or property of the Company
  • Prevent or investigate possible wrongdoing in connection with the Service
  • Protect the personal safety of Users of the Service or the public
  • Protect against legal liability

Security of Your Personal Data

The security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While We strive to use commercially acceptable means to protect Your Personal Data, We cannot guarantee its absolute security.

Children's Privacy

Our Service does not address anyone under the age of 18. We do not knowingly collect personally identifiable information from anyone under the age of 18. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 18 without verification of parental consent, we take steps to remove that information from Our servers.

If We need to rely on consent as a legal basis for processing your information requires consent from a parent, We may require Your parent's consent before We collect and use that information.

Links to Other Websites

Our Service may contain links to other websites that are not operated by Us. If You click on a third party link, You will be directed to that third party's site. We strongly advise You to review the Privacy Policy of every site You visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Changes to this Privacy Policy

We may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page.

We will let You know via email and/or a prominent notice on Our Service, prior to the change becoming effective and update the "Last updated" date at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, You can contact us:

  • By email: customercare@cksgroup.my
  • By Whatsapp: 6011 6133 9493

Fresh Hub Membership Programme - Terms and Conditions


  1. The ‘Fresh Hub Member Programme’ (Programme) and ‘Fresh Hub Mart’ Mobile App (Mobile App) are proprietary to CKS RETAIL SDN BHD (formerly knowns as Chua Kah Seng Supermarket Sdn Bhd) (Company) where acceptance of any person(s) to the Programme shall be subject to the approval of the Company and once accepted by the Company, participation by any such person (Member) in the Programme shall be subject to the terms and conditions contained herein. The Programme is only accepted at Company branded supermarket (Supermarket) situated in Malaysia or the participating merchants that registered with the Company.

  1. By joining the Member Programme, Member will be deemed to have accepted the terms and conditions. The Company reserves the rights to make amendments or variations to the terms and conditions from time to time.

  1. Participation in the Member Programme is open to all citizens and non-residents aged 18 years old and above.

  1. The Member will be entitled for the Membership for a period of 2 years. Member is required to renew membership at RM10.00 or 2000 points.

  1. Every transaction of RM1 (exclusive of tax) will be awarded 1 Point. Members must spend a minimum of RM1 and above on qualifying purchases in a single transaction. 

  1. Purchase of the following items will not be entitled for collection of Points:

    1. Government controlled items (oil, flour, rice, sugar and etc)

    2. Gift card/cash vouchers purchase, 

    3. ePay services, i.e., mobile reload, IDD reload, online game reload, e-wallet reload, Touch ’n Go reload, ePay upload, Utilities Bills Payment, Payment to Authorities, etc. 

    4. Delivery Charges, Repair & Service Charges


  1. Once the Points have been credited corresponding to the Qualifying Purchases, a transaction receipt prepared by the cashier at the checkout counter shall be issued to the Member. Such transaction receipt shall be conclusive record of the Qualifying Purchases made as for the Points accumulated will be shown at the membership account within 24 hours. Members will be able to check up to 6 months loyalty transaction available at the Mobile App.

  1. The Points awarded and credited to the Card cannot be transferred or assigned to another Card or any other card issued by or on behalf of the Company or combined or aggregated with the Points of such Card or card or otherwise dealt with except in accordance with this Agreement. The Points have no cash or monetary value. 

  1. Members must present their Member Card to cashier before every transaction. Failure to do so, no point will be awarded for the purchase made. 

  1. The Points accumulated will expire after 2 Calendar Years from the Calendar Year where the points are awarded. All the points will be zeroized and removed from the Member Account on 1st January of 3rd Calendar Year. For example,


  1. E-Gift Voucher has a validity period and Expiry Date will be stated in the E-Gift Voucher, beyond which they cannot be used or reissued. Additional terms and conditions may be found at the E-Gift Voucher. 

  1. All redeemed E-Gift Voucher via the Mobile App can be used on the following day upon redemption.


  1. The Member may refer to the Rewards catalogue available at the Mobile Appor the participating outlet for redemption, which shall be for the purpose of information and illustration only and shall not be construed as constituting any representation or warranty as to their availability. 

  1. The Company gives no representation or warranty with respect to any products and/or services featured in the Rewards catalogue. Where the Rewards are covered under any manufacturers' warranty, any disputes or claims shall be forwarded directly to the manufacturers concerned.

  1. For Rewards that are to be redeemed from participating merchants or suppliers of Rewards as shall be appointed by the Company from time to time, the Member shall present his/her Card and national identity card (NRIC) for Rewards redemption.

  1. Member who has redeemed their points for any Vouchers, are not eligible for refund or cancellation from the Company.

  1. Member is responsible to examine, immediately upon receipt, the voucher for any damage. If the Voucher is found to be incomplete / damage, it needs to be exchanged on the spot.

  1. The Company reserves the rights to reject any request for the replacement of damaged voucher should the Members fail to return the same in the manner and within the time period set out as stated above. 

  1. It is the Members’ responsibility to notify the Company Management of any changes of personal particulars.

  2. Member needs to update or correct the provided personal data via the Mobile App from time to time. 

  1. Member is deemed to agree that the Personal Data may be used by the Company for the purposes below.

    1. To associate the Card to Members and to update information (if required);

    2. To process the application by Members for related services;

    3. Management, operation and maintenance of Members' accounts, system including audit and exercising the rights of the Company under the terms and conditions;

    4. Designing new or improving existing services provided by the Company, our subsidiaries, associates and affiliates;

    5. Communication by the Company to Members;

    6. Investigation of complaints, suspected suspicious transaction and research for service improvement;

    7. Prevention or detection of crime or fraud; and

    8. Disclosure as required by law, rules, regulations, codes or guidelines.

  1. Member is deemed to have subscribed to the marketing mailing list upon registered as a ‘Member’ in the App and the Company will send or deliver the marketing information and relevant updates (“Newsletter(s)”) via push notification, SMS, electronic direct mail (e-DM) direct mail (DM) and/or Whatsapp message. 

  1. Member may terminate his/her membership anytime by giving notice in writing to the Company. However, there will be no refund of registration fee or points collected in any form for termination of membership.

  1. Any abuse or fraud with respect to The Points under the Programme or redemption of Rewards will result in the cancellation of Members' participation in the Programme, cancellation of the Card and revocation of The Points or return of redeemed Rewards (or its reasonable compensation thereto).

  1. The Company reserves the right to restrict, suspend, or change the features and benefits of the membership programme, including the terms and conditions from time to time without prior notice or assigning any reasons.

  1. The Company shall not be liable for any loss of accumulated The Points or loss or damage suffered as a result of any defect or error in any machines or inability to retrieve any information or data from the computer system.

  1. The Company shall not be liable howsoever for any errors, delays, loss or damage, which may be directly or indirectly due to breakdown, failure of machinery or the processor; or industry dispute, war, act of God, system failure and anything outside the control of the Company.

  1. The Company shall not be liable for any loss or damage suffered by Members due to the following reasons:

    1. any statement, communication or implication arising from any revocation, suspension or restriction of the use of the Card; and

    2. any failure or omission to notify Members of any changes in the terms and conditions of this Agreement, Rewards Guide, participating companies, Qualifying Purchases and The Points awarded for Qualifying Purchases.

  1. A Member is required to contact the Management via email customercare.freshhub@cksgroup.my in the event of any query.